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Author Topic: Advertising Ideas and News Putting advertising control in the hands of franchisees  (Read 48 times) Share

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Putting advertising control in the hands of franchisees

It is critically important to franchisors that they impose as much control as possible in advertising and marketing activities to prevent franchisees from going off-message and deviating from uniformity

Source: Putting advertising control in the hands of franchisees

How to Make Money with Free Sneaky Advertising Tricks Offline and Online by J. Richard Kirkham

http://kirkhamsebooks.com/Advertising/SneakyAdTricks.htm

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