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The Business Mind Vs The Employee
Mind
I notice three types of brand new
marketers in forums, whiners, beggars and askers. The difference
between these three types of new marketers will determine whether
they become successful.
Whiners are new marketers who
complain they don't understand how this or that marketing system
works. They've lost nine fingers in an accident and must use the
computer at the library at 11:00 PM taking three buses to get
there. Good people feel sorry for these whiney new marketers, as
we should, but they basically get their questions answered and do
not look any further, simply doing what they're told, much like an
employee does what he or she is told by his or her employer.
Beggars usually start out with a phrase such as "Oh,
someone please help me". The beggar new marketer then
proceeds to tell us about how he/she lost his/her job and just
spent all their money on this get rich quick program (yes folks,
caution is advised they are out there) and if he/she doesn't make
money soon then he/she doesn't know how the children are going to
get fed, will have to sell the house, will have to file bankruptcy
etc. etc.. Good people feel sorry for these begging new marketers,
as we should, but they basically get their questions answered and
do not look any further, simply doing what they're told, much like
an employee does what he or she is told by his or her employer.
Askers, in many cases have done their own research first,
they've looked around the forum and if they cannot find the answer
it usually starts "I've researched the forum and cannot find
the answer to this ...."
Though the whiners and the
beggars get our pity, the askers get our respect. If I was going
to go into a joint venture or become the affiliate of a new
marketer, it would be an asker. The asker has a business mind.
Whatever the asker is told in the forum, he/she will remember and
go past that information doing his/her own research.
The
procedure is really the same as any business online or offline -
research, learn, test, repeat
A business mind knows this.
The asker accepts responsibility for his or her success or
failure. The asker understands his or her bosses are his or her
clients which have purchased products from the asker. The asker
uses examples from everywhere including successful offline retail
outlets, bookstores, and examples from successful online
marketers, but they don't copy, they don't just do what they're
told, they test, modify and make it their own.
I'd like to
caution the whiners and beggars. I believe their frustration and
wish for an instant fix will bring them to the dark world of the
spammer, who moves from one email address and one forum to
another, stopping just long enough to place an off topic
advertisement, hoping and praying someone will see it and buy a
product from them. The askers joins email groups and forums,
asking questions and develops long term relationships, using their
signature file and the occasional link to share information,
prompting not only people to buy their product but refer others to
the asker as well.
We're all to some degree, whiners,
beggars and askers. I welcome all new marketers to the world of
business and wish them luck. I also wish them great success in
step one - developing their business mind.
About
The Author

J.
Richard Kirkham has been in sales related fields for over 25
years. Over half of that time in a health
related field. He's a dual
certified teacher and martial
arts instructor. He has expertise in alternative teaching
methods and positive reinforcement methodology. He's written
several books in the printable electronic format and has made
downloadable videos and DVDs and has published software.
His
latest release is The
Universal Affiliate Page Maker. A program so simple beginner
marketers may use it with ease to make affiliate web pages to make
the process of making money easier.
Feel free to visit Mr.
Kirkham's website at
http://kirkhamsebooks.com/FreewareNShareware/InternetMarketing/
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